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"Using Social Media in
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Our Services Include:

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Jacksonville, FL 32216

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Following the Crowd is a Good Way to get Lost in it

For those of you who are in the Linked-In Human Resources Management Group, you know there is a discussion question entitled, “What is your favorite quote and why?” There have been over 6500 responses and I get at least two responses every day. It has gotten to the point that I am sick of reading them and hit the delete button before looking at the response. I can’t fathom how 6500 different quotes from different people can possibly be motivating. I have a favorite quote, but did not share it with this group. However, I can say that this is probably the most popular discussion on Linked-In. But, then again, going with the crowd is a good way to get lost in it. How’s that for a new favorite quote? Someone else has probably said this, so I googled it and could not find the exact quote. So it’s mine now.

Think of it. People are like lemmings following the leader off the cliff. Look at the driving patterns of people who wait in the longest line and take an additional 30 minutes to get from point A to Point B. You see it at Disney World when the doors open in the morning and 90% of the people rush to the nearest attraction to wait in the longest line while the other 10% walk to the back of the park and breeze through the lines. The people who start in the back and work their way to the front are able to see more attractions in a shorter amount of time. These are just a couple of examples of people getting lost in the crowd.

This economy seems to have everyone paralyzed. It is as if there is this thought that no one is doing much in this marketplace, so why should I. This is another illustration of going with the crowd and getting lost in it. Why is this? Who knows? Some say they are waiting for the election. Others say that since small businesses don’t know the tax implications or the cost of healthcare, they are doing nothing until there is some certainty in the marketplace before investing in their business. There is another way to look at this. If either of these things are getting in the way of making a decision, than you should not be in business in the first place. Business is a risk and we have to weigh the risks and the rewards of each business decision. Has the cost of healthcare stopped businesses in the past? There has been no certainty in the healthcare market since the 1980’s. When the tax bill comes, we pay it or pay the consequences.

This is a time to be forceful and energetic. Look for other ways in which your business can go beyond surviving to thriving. Set your sights on new business opportunities, new markets and a different way of approaching business.

Brainstorm ideas and plan for 2011 being a breakout year for you, your employees, your business, your customers and your vendors. All of you are in this together. Bring them in on the brainstorming meetings. You may be able to add services to your customers and clients that you did not think of on your own.

Set your goals high and develop plans to reach those high goals. The ball is in your court – now run with it. Do something – anything.

Just remember that if you are following the crowd, you just may get lost in it.



Thanks for reading the McKenzie Mailer.


Bob McKenzie


August 2010
Customer Service Is Your Competitive Advantage
June 2010
Social Networking – Be Careful out There
April 2010
Is That a Light in The Tunnel?
January 2010
What's Your Theme Song?
December 2009
2009 Was Definitely a Murphy Year
August 2009
Swine Flu Preparations - Knowledge of Risk is the Best Course of Action
July 2009
Are Rising Healthcare Costs Making You Sick?
June 2009
Diversity – Who Cares?
May 2009
Why the Huge Increase in Discrimination Charges?
April 2009
EEOC Charges at a Record High
March 2009
Eaten Any Brains Lately??
February 2009
Just Trying to Keep Up with All of the Changes
January 2009
Compliance Update Handbooks Need Updating Too
December 2008
Employee Free Choice Act – Not a Free Choice at All
November 2008
The Americans with Disabilities Act Amendments Act Clarified
October 2008
Effective Handbooks Save Time and Money
September 2008
Negating the Nattering Nabobs of Negativism
August 2008
What's Your People Plan
July 2008
Human Resources Strange But True People Stories
June 2008
HR Compliance Issues at the Forefront
May 2008
Performance Management Never Stops
April 2008
Don’t Make Tough Times Tougher
March 2008
What Ever Happened to the Personal Touch?
December 2007
It's That Time of Year Again
November 2007
HR Hot Topic #3 - Immigration
September 2007 -
HR Hot Topic #2 - Controlling the Cost of Medical Benefits
August 2007 -
HR Hot Topic #1 Recruitment and Retention
June 2007 -
Strategic Human Resources is Not an Oxymoron
May 2007 -
Is It Really a Hostile Work Environment?
April 2007 -
What happens after a new employee is hired?
March 2007 -
February 2007 -
January 2007 -
Discrimination & Harassment
December 2006 -
October 2006 -
The Why Label Generation Y?
September 2006 -
The World of Recruitment Has Changed
August 2006 -
Keep Your "A" Players
July 2006 -
Traits of a High Performance Workplace
June 2006 -
Is a Mediocre Employee Better Than No Employee?
May 2006 -
The Compliance Vultures are Circling – Are You Prepared?
April 2006 -
Is Administrivia Keeping HR from Getting a Seat at the Table?
March 2006 -
Agreeing to Disagree or Avoiding the Subject
February 2006 -
Happy Valentine's Day
January 2006 -
Be a Talent Magnet and a Talent Utilizer